We built a Vision Pro portal that lets high-net-worth guests tour a resort group's villas remotely in 3D and change lighting or layouts by voice. Conversions rose 25%, and dwell time rose 320%.
Industry: HospitalityService: Web & MobileUpdated
Overview
The challenge
The client's digital marketing relied on 2D photos and pre-rendered videos. They looked good, but could not show the scale and texture of $50k/night properties, so sales dragged on and many buyers insisted on visiting in person.
Older VR platforms were not an answer either, because they could not protect the privacy of high-profile guests. Meanwhile, prospects were going to competitors who could arrange visits faster.
Prospects could not get a feel for the size of a property remotely, so they hesitated to book and the sales team carried a heavy load.
Sales cycles took 4-6 months, and 30% of prospects were lost to competitors who offered faster physical visits.
Older VR platforms lacked the privacy controls needed for high-net-worth guests' data, putting GDPR compliance and the brand's reputation at risk.
The solution
We built an asset pipeline that streams multi-gigabyte USDZ 3D models, with the first view loading in under 2 seconds.
AI tools listen to the guest's voice during a session and change the lighting, the furniture layout or the time of day shown in the view.
Scoped biometric sign-in and session logs stripped of personal details keep each guest's tour 100% private.
Before and after
Before
Passive viewing
Prospects looked through photos and videos, with no sense of the property's scale or layout.
After
Walking the space
Prospects walk through the property at 1:1 scale, with live physics and lighting.
Before
Cookie tracking
Basic tracking that did not meet the security needs of high-profile guests.
After
Biometric access
Zero-knowledge proofs and Optic ID keep each session under the guest's control.
Before
Same for everyone
Every guest saw the same images, with no way to tailor the preview.
After
Changes on request
The AI changes the space instantly, for example to show an event set-up, based on what the guest asks for.
Key features
A custom cloud asset server sends the textures in the guest's field of view first, so surfaces never pop in late in the headset.
Business impact
Zero texture pop-in
Beyond answering questions, the AI changes the 3D space so guests can see the answer for themselves.
Business impact
320% longer dwell time
Heatmaps show which parts of a property interest guests, without storing biometric data or images of the guest's room.
Business impact
100% private sessions
Results
25% Conversion Lift
Exploring a property in full 3D eased buyers' worries about booking remotely, which led to more immediate digital booking deposits.
Before: BaselineAfter: 25% Higher
60% Faster Sales Cycle
Fewer follow-up site visits were needed, so the time from first enquiry to signed contract fell from 180 to 72 days.
Before: 180 DaysAfter: 72 Days
1.8s p95 Load Time
Cloud streaming loads properties in 1.8s at p95, so the experience feels as premium as the brand.
Before: < 3sAfter: 1.8s
Faster delivery
These modules saved about 9.5 weeks of setup, which went into modelling the client's residences and villas and tuning the AI assistant.
Provided the Optic ID sign-in and the anonymised tokens used in every session.
Gave us a tested base for compressing and streaming the large USDZ property models.
Tracked load times and interest heatmaps across tours, which is how load speed and dwell time were measured.
Turned guest voice requests into changes to lighting, layout and event set-ups.
Trust and control
Optic ID data never leaves the headset, and every spatial interaction uses anonymised cryptographic tokens.
SecureEvery AI command and change to the environment is saved with a full record of what triggered it.
Verifiable dataAutoscaling cloud services keep streaming stable however many guests are touring at once.
Ready to growThe client owns 100% of the spatial pipeline, portal code and AI model weights.
100% ownedProspects put on an Apple Vision Pro and walk through a life-size 3D model of the residence or villa, with live physics and lighting. The first view loads in under 2 seconds. An AI assistant listens to their voice and changes the lighting, furniture layout or event set-up while they explore.
The sales cycle fell from 180 days to 72 days, which is 60% faster, because buyers needed fewer follow-up site visits. Conversions from high-value prospects rose by 25%, and time spent exploring properties rose by 320%. Before, 30% of prospects were lost to competitors who could arrange visits faster.
Guests sign in with Optic ID, and that biometric data never leaves the headset. Every interaction uses anonymised cryptographic tokens, and session logs are stripped of personal details. Interest heatmaps are captured without storing biometric data or images of the guest's room, so each tour stays private.
If photos and video are not enough to close high-value bookings, we can help you build tours that let prospects explore the space from home.